An Industry of Growth: Projected Revenues of $30 Billion by 2025

The advertising industry must keep pace with the growth in the cannabis category. Rife with challenge, laws and regulations at the Federal, State, and even County level can make advertising tricky. Many cannabis-related businesses are questioning how to stand out in a market so heavily regulated. The good news: there ARE strategies these businesses can use to advertise products and services.

Navigating Regulated
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Good News for Cannabis Marketing

The Cannabis industry is quickly evolving. With a projected revenue of $30 billion by 2025 ($3.5 billion in Michigan), it’s paramount the advertising industry keeps pace with the growth in this category. Currently, Cannabis marketing is rife with challenge. An array of laws and regulations at the Federal, State, and even County level can make advertising tricky. Many cannabis-related businesses are questioning how to stand out in a market so heavily regulated. The good news: there ARE strategies these businesses can use to advertise products and services.

Data & audience targeting

Cannabis marketing requires best-in-class promotions. We use data you already have, plus first- and third-party data we own. Together, these drive activity and generate results. Combine audience targeting with meaningful content served with impactful creative. Together, we’ll build strategies centered around the prospects and audiences you strive to attract. We know how to find your audience wherever they are online.

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Conquesting

Using geo-targeting, we can target competitive locations and serve your ads to parties we know are interested in the products you sell. Then we message then later, and track that user to your brick-and-mortar store. Taking customers from your competitor is within your reach.

What We Do

HERE'S HOW

Business Consultants

Our consultants make your internal team stronger, without adding staff.

Media Specialists

Placing your marketing messages within Michigan’s number one news source is just the beginning. We do digital at the local, state and global levels, targeting audiences by geography, demographics and behavioral characteristics.

Lead Generators

We grow businesses we partner with, and marketing isn’t the only way. Lead Generation is a specialty, using data you already have to create your next best customer.

Our Expertise

READ A SUCCESS STORY HERE:

Cannabis: An Industry of Growth

The Cannabis industry is quickly evolving. With a projected revenue of $30 billion by 2025 ($3.5 billion in Michigan), it’s paramount the advertising industry keeps pace with the growth in this category.

READ A SUCCESS STORY HERE:

Geo-fencing Targets the Competition

In the rapidly emerging market of retail cannabis, our client has store locations in multiple states and continues to expand.

READ A SUCCESS STORY HERE:

Competition's Customers Turn Into Your Customers

In the business world, it’s long been said that you’ll get your new customers from one of two places: growing the market or taking share from the competition.

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This is the new MLIVE MEDIA GROUP. Our business is making your business smarter. Contact us with any opportunities for us to help YOU.

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