A Targeted Connection
Direct to Your
Audience’s In-Box
Delivering your message right to a prospect’s inbox is one of the most effective forms of digital marketing. It’s even more effective when email is part of an integrated marketing campaign that’s aligned with a multi-channel strategy. We can help you deliver your message by email, then show that same recipient display and social ads, bolstering your brand and keeping you top of mind.
64%
of emails are viewed on a smartphone
69% of users
delete emails not optimized for mobile
only 11%
of email is optimized for a mobile device
YOU’VE GOT MAIL
Find Your People
MLive Media Group, with its data tools, can hone in on your audience with geographic, behavioral, or demographic targeting, to find the right people for your email message. But skilled email marketing means retargeting based on a detailed analysis of engagement. If the first email finds a receptive audience, we will help you keep track and retarget that potential buyer again.
OUR EXPERTISE
Real World Examples
Enter-To-Win Offers Valuable Lead Generation Opportunity
The sweepstakes opened on November 19. On December 3, an approximate 120,000 emails were sent to those that have opted into MLive communications. Between these…
Building a Brand with an Omni-Channel Content Strategy
Michigan’s Best and ThisIsMIBest.com host foodies, travel lovers, tech fans and anyone curious about life in Michigan. Learn how this Michigan lifestyle brand grew from…
Master’s Program Achieves 70% Enrollment Rate
This campaign moved 57% of candidates that started the application sequence online to complete it. Of those, 92% were admitted and 70% enrolled. All this…
Industry insights
Blog Posts
Crafting Creative Around KPIs
All
The goal of any successful campaign should be to make each viewer the hero of their own journey. An advertisement is merely a guide along…
Women Inspiring Women
All
Women inspiring other women is a theme this week. On Friday, October 18, 2019, history was made. NASA astronauts, Dr. Jessica Meir and Ms. Christina…
Retail Technology Company Develops New Identity for Multiple Brands
All
Using the discovery research, their feedback, and our design & marketing expertise, MLive created new brands that now reflect the 123Pet and Salon Iris image…
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Grow Your Business
This is the new MLIVE MEDIA GROUP. Our business is making your business smarter. Contact us with any opportunities for us to help YOU.
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