A Targeted Connection

Direct to Your
Audience’s In-Box

Delivering your message right to a prospect’s inbox is one of the most effective forms of digital marketing. It’s even more effective when email is part of an integrated marketing campaign that’s aligned with a multi-channel strategy. We can help you deliver your message by email, then show that same recipient display and social ads, bolstering your brand and keeping you top of mind.

64%

of emails are viewed on a smartphone

69% of users

delete emails not optimized for mobile

only 11%

of email is optimized for a mobile device

YOU’VE GOT MAIL

Find Your People

MLive Media Group, with its data tools, can hone in on your audience with geographic, behavioral, or demographic targeting, to find the right people for your email message. But skilled email marketing means retargeting based on a detailed analysis of engagement. If the first email finds a receptive audience, we will help you keep track and retarget that potential buyer again.

OUR EXPERTISE

Real World Examples

Smart Strategy for a Destination Shopping District

Over time, the strategy has grown into a model that maintains consistent branding while amplifying special events and other planned promotions episodically. This model serves…

Precision Targeting Leads to Strategic Customer Acquisitions

Kadant Solutions gained entry into three targeted production mills in just 18 months (this is considered to be well within the buying cycle of their…

Beverage Company Uses Sweepstakes as Part of Go To Market Strategy

ShineWater, A Bay City, Michigan brand used summer sweepstakes to gain traction for their brand ahead of launching in Kroger Stores.

Industry insights

Blog Posts

Michigan’s Best Reaches Millions, Drives Engagement for Partners


Michigan has to offer and features the adventures of two well-known Michigan Journalists, John Gonzales and Amy Sherman. This content stream, found on Mlive.com/michigansbest, on…

Women Inspiring Women: Mentoring Monday Returns


Mentoring Monday offers a mutually beneficial experience for both mentors and mentees. Mentors gain new perspectives while mentees receive professional development. None of us got…

Putting Your Co-Op Dollars to Work


Whether the supplier, manufacturer or distributor is paying into your marketing plan, you have revenue percentages available to promote the strength of your products in…

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WE'RE HERE TO HELP

Grow Your Business

This is the new MLIVE MEDIA GROUP. Our business is making your business smarter. Contact us with any opportunities for us to help YOU.

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