Digital Display Marketing
Or As MLive Calls it,
Advertising
If your audience isn’t seeing you in their natural internet travels, you are doing your brand a disservice. Our audience is your audience, and we can reach them in print, on our news and information sites and on other sites they visit. Most important, we’re serving advertising in-line with our storytelling. This delivers seamless integration between our content and your messaging, and it’s highly viewable.
ha·lo ef·fect: the tendency for an impression created in one area to influence opinion in another area.
Ads on premium news publishers like MLive.com benefit from the inherent trust we’ve generated with our readers which translates to your business via a brand safe environment.
Mobile First
Advertising with handheld devices in mind
Audience Targeting
Using technology to Find your Ideal Audience
Analysis and Adjustment
Optimizing Campaigns in Real-Time
We target audiences using billions of points of data.
MLive Media Group specializes in digital strategy and execution. Using insights forged from first- and third-party data, we craft campaigns that provide a road map to the intended result.
OUR EXPERTISE
Real World Examples
How a Free Search Audit Changed the Game for a Midwest University
Like many universities of its kind, Spring Arbor was looking for ways to bolster its student recruitment campaigns. While they were already utilizing multi-channel marketing…
Patient Acquisition Campaign Leads to 3 Facility Waitlist
Inspire Autism is growing the number of locations, and since the launch of our campaign, 3 locations have grown to waiting list status for patients.…
Elevate Reach with Experiential Marketing
Custom events offer a dynamic approach to marketing that enhances brand visibility, customer relationships, and can generate valuable content and leads.
Industry insights
Blog Posts
Leveraging Counter-Intuitive Trends in Travel for Digital Marketing Success
Digital Display Advertising
This blog post is crafted to provide insights into the current travel trends and how they can be utilized in digital marketing strategies.
Uncovering Passive Talent with Targeted Digital Marketing in a Shifting Jobscape
Digital Display Advertising
How can employers in these regions tap into the vast potential of passive job seekers – those not actively searching but open to the right…
The Crumbling Cookie Jar: Embracing Contextual Targeting in a Cookieless Future
Digital Display Advertising
Unlike cookie-based targeting, which follows users around the web, contextual targeting focuses on the environments where ads appear.
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This is the new MLIVE MEDIA GROUP. Our business is making your business smarter. Contact us with any opportunities for us to help YOU.
Digital ads have many different placements, sizes and settings. We want to be sure you or your vendor has the right information for your campaign.
Ad Choices