Digital Display Marketing
Or As MLive Calls it,
Advertising
If your audience isn’t seeing you in their natural internet travels, you are doing your brand a disservice. Our audience is your audience, and we can reach them in print, on our news and information sites and on other sites they visit. Most important, we’re serving advertising in-line with our storytelling. This delivers seamless integration between our content and your messaging, and it’s highly viewable.
ha·lo ef·fect: the tendency for an impression created in one area to influence opinion in another area.
Ads on premium news publishers like MLive.com benefit from the inherent trust we’ve generated with our readers which translates to your business via a brand safe environment.
Mobile First
Advertising with handheld devices in mind
Audience Targeting
Using technology to Find your Ideal Audience
Analysis and Adjustment
Optimizing Campaigns in Real-Time
We target audiences using billions of points of data.
MLive Media Group specializes in digital strategy and execution. Using insights forged from first- and third-party data, we craft campaigns that provide a road map to the intended result.
OUR EXPERTISE
Real World Examples
Creative Tells the Story for this Destination Resort
Our team then came on site to collect video and still photo assets, staging hotel spaces, vignettes, and amenities to capture just the right pieces…
Combining Search and Display for Local Dentist
The companion display and search campaigns are closely geo-targeted to areas surrounding the office. Using our own publisher site as a key display position, but…
Search Engine Success: Same Spend, Better Results
The pilot campaign was a clear success. Same spend–but moving to a 70/30 split of traditional to Performance Max search, acquire an increasing number of…
Industry insights
Blog Posts
Challenges Facing Today’s Healthcare Industry
Digital Display Advertising
Overall, the healthcare industry is facing a number of complex business issues that require innovative solutions. Providers must find ways to improve efficiency and reduce…
Five marketing and advertising priorities for cannabis brands
Digital Display Advertising
Cannabis retailers and product brands alike are racing to finalize their marketing strategies without answers to a lot of the key questions that marketers in…
Making the Case for Events as Marketing
Digital Display Advertising
Events are the strongest form of experiential marketing. A successful event provides value to attendees (also known as future clients!) beyond information about a product…
Hear What Our Clients Think of Us
WE'RE HERE TO HELP
Grow Your Business
This is the new MLIVE MEDIA GROUP. Our business is making your business smarter. Contact us with any opportunities for us to help YOU.
Digital ads have many different placements, sizes and settings. We want to be sure you or your vendor has the right information for your campaign.
Ad Choices