Analytics Tells the Story
Your Lead Gen Strategy is Incomplete
Together, your CRM and site traffic analytics tell the story of your ideal customers, and the journey they take to their purchase decisions. Knowing this information simplifies the targeting of those exact individuals, and finding those just like them.
Reach those visiting your site, or who already know your business, better.
Use GeoFencing or other location-based targeting to find people that are right for your audience types, and message just them.
Sales Data Integration
Expand your tactics through sales support: marketing, cadences, and outreach
Building Leads Takes Strategy
Every business with a direct sales team needs terrific prospects. But those using the same business development tactics they’ve always used are experiencing diminishing returns. Marketing and advertising simply can’t take place until you know just who you need to reach. Integrating true analytics and machine learning will change the way you do business. Your lead-gen marketing will be more strategic as a result.
Site Conversions, Sales, or Traffic: Which is Most Important?
Real World Examples
Creative Tells the Story for this Destination Resort
Our team then came on site to collect video and still photo assets, staging hotel spaces, vignettes, and amenities to capture just the right pieces…
Combining Search and Display for Local Dentist
The companion display and search campaigns are closely geo-targeted to areas surrounding the office. Using our own publisher site as a key display position, but…
Search Engine Success: Same Spend, Better Results
The pilot campaign was a clear success. Same spend–but moving to a 70/30 split of traditional to Performance Max search, acquire an increasing number of…
Challenges Facing Today’s Healthcare Industry
Overall, the healthcare industry is facing a number of complex business issues that require innovative solutions. Providers must find ways to improve efficiency and reduce…
Five marketing and advertising priorities for cannabis brands
Cannabis retailers and product brands alike are racing to finalize their marketing strategies without answers to a lot of the key questions that marketers in…
Hiring for summer? Consider five tips from Job Recruiters and Hunters alike
Your job application and interview process should be mutually beneficial and painless to be deemed successful. These tips
Hear What Our Clients Think of Us
WE'RE HERE TO HELP
Grow Your Business
This is the new MLIVE MEDIA GROUP. Our business is making your business smarter. Contact us with any opportunities for us to help YOU.