Analytics Tells the Story

Your Lead Gen Strategy is Incomplete

Together, your CRM and site traffic analytics tell the story of your ideal customers, and the journey they take to their purchase decisions. Knowing this information simplifies the targeting of those exact individuals, and finding those just like them.

Business Intel

Reach those visiting your site, or who already know your business, better.

Locator Marketing

Use GeoFencing or other location-based targeting to find people that are right for your audience types, and message just them.

Sales Data Integration

Expand your tactics through sales support: marketing, cadences, and outreach

Building Leads Takes Strategy

Every business with a direct sales team needs terrific prospects. But those using the same business development tactics they’ve always used are experiencing diminishing returns. Marketing and advertising simply can’t take place until you know just who you need to reach. Integrating true analytics and machine learning will change the way you do business. Your lead-gen marketing will be more strategic as a result.

Site Conversions, Sales, or Traffic: Which is Most Important?

OUR EXPERTISE

Real World Examples

Nonprofit Raises $200K in Annual Campaign with the Help of MLive

MLive Media Group is proud to support the efforts of the Santa Claus Girls through marketing strategy, ad placement, and promotion. We use a proven…

Dynamic Search Campaign Doubles VDP Views

Our dealer saw immediate results. In the first week of the campaign, the jump in site traffic and in particular to the VDPs was clear.…

Auto Dealer Grows Share with Strategic Geo-Targeting

More evidence of this success is seen in the leading indicators: a 39% increase in site users, and a 42% increase in new users never…

Industry insights

Blog Posts

Using Sweepstakes as a Low-Funnel Tactic


While iPads are nice, it makes more sense for a lawn service to offer free fertilizer applications or free Fall leaf removal when you sign…

Age is Just a Number, Audience Targeting


Audience targeting is a marketing tactic designed to get the right message to the right person, at the moment that makes the most sense for…

Digital Trends Not to Ignore


What are the digital trends you should be considering? This list is by no means comprehensive, and every digital advertising firm will have their own…

The Linear Path to Conversion is Dead


For years, maybe decades, the illustration of the broadest lead generating activities refining slowly to the sale; the funnel, was broadly accepted as the accurate…

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Grow Your Business

This is the new MLIVE MEDIA GROUP. Our business is making your business smarter. Contact us with any opportunities for us to help YOU.