Analytics Tells the Story
Your Lead Gen Strategy is Incomplete
Together, your CRM and site traffic analytics tell the story of your ideal customers, and the journey they take to their purchase decisions. Knowing this information simplifies the targeting of those exact individuals, and finding those just like them.
Business Intel
Reach those visiting your site, or who already know your business, better.
Locator Marketing
Use GeoFencing or other location-based targeting to find people that are right for your audience types, and message just them.
Sales Data Integration
Expand your tactics through sales support: marketing, cadences, and outreach
Building Leads Takes Strategy
Every business with a direct sales team needs terrific prospects. But those using the same business development tactics they’ve always used are experiencing diminishing returns. Marketing and advertising simply can’t take place until you know just who you need to reach. Integrating true analytics and machine learning will change the way you do business. Your lead-gen marketing will be more strategic as a result.
Site Conversions, Sales, or Traffic: Which is Most Important?
OUR EXPERTISE
Real World Examples
How a Free Search Audit Changed the Game for a Midwest University
Like many universities of its kind, Spring Arbor was looking for ways to bolster its student recruitment campaigns. While they were already utilizing multi-channel marketing…
Patient Acquisition Campaign Leads to 3 Facility Waitlist
Inspire Autism is growing the number of locations, and since the launch of our campaign, 3 locations have grown to waiting list status for patients.…
Elevate Reach with Experiential Marketing
Custom events offer a dynamic approach to marketing that enhances brand visibility, customer relationships, and can generate valuable content and leads.
Industry insights
Blog Posts
The Rise of AI and ML
Lead Generation
The shift away from third-party cookies presents both challenges and opportunities for traditional marketers. It's natural to feel nervous about adopting new technologies like artificial…
How Machine Learning and Thought Leadership Intersect for Healthcare
Lead Generation
The post-cookie landscape is still evolving. Experiment, track results, and adapt your strategies for continued success in healthcare thought leadership.
The Evolution of Targeting for Marketers
Lead Generation
Marketers and agencies are on the brink of a seismic shift in how they approach targeting and reaching their audience.
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This is the new MLIVE MEDIA GROUP. Our business is making your business smarter. Contact us with any opportunities for us to help YOU.