Home - MLive Media Group

OUR DREAM
GIG IS YOU.

We thrive on partnership.
On invention. On solving elusive “marketing riddles.”

We’ve been telling Michigan’s
stories for nearly 200 years.

A Legacy of
Journalism

The MLive Media Group of today drives Michigan businesses to greater success. We are still the best source of news and information in our region. But we also supply marketing and media the way your business requires, whether as a full service agency or as consultants to your in-house staff. Connected to the media powerhouses of Condé Nast and Advance Local, we know publishing and digital better than anyone else.

USE MEDIA TO YOUR ADVANTAGE

SEE ALL SOLUTIONS

WHAT WE DO

Strategies

Advertising on MLive-Owned Media and Beyond

The advertising world is filled with choices. We can help you determine what you really need.

Your Brand Story Told Visually

Exceptional content and creative.

Using Data To Your Advantage

Make decisions based on data, not your gut.

Marketing Consultation: Making Your Own Team Better

Not every business needs a marketing agency.

How We Do Business

Multi-phase Marketing Plan Drives Leads And Brand Engagement

Our digital experts developed a three-phase program designed to give the firm a solid branding foundation to build upon, generate quality leads and enhance their social presence. We created engaging, informative articles and social posts for their Facebook page that focused on their areas of expertise ... Read More

Innovation Trumps Price

During consumers’ busiest time of the year, Burger King is intentionally leaning into friction in hopes of converting a few Big Mac lovers. Eric Hultgren…

#PROTIP: How to Capture Great Drone Footage

Are you doing video for your company or yourself and need a few tips to throw your footage over the top? Look no further than…

Connecting Agents to Buyers & Sellers

When you’re in sales, every connection counts. What if you knew that all of your past clients saw your name in their natural internet travels…

VIEW ALL CASE STUDIES

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TESTIMONIALS

What People
Are Saying

Dr. DeVor used our staff of experts to help him select which of our more than 100 digital services would work best for his business. In less than a year, DeVor’s new patient flow more than doubled.

Dr. DeVor Dr. DeVor, DDS
Eric Hultgren knows marketing, he cuts the fat to expose the essential meat and potatoes. Eric’s approach is consistently easy to digest and transparently real, honest and entertaining.

Jason Ley CEO of Better Drinking Culture
Eric can introduce new ideas and make them a realty within the hour. As media is ever-changing in this fast-paced environment, Eric will inform his audience of current industry trends and how to implement those trends back in the office.

Anita Lindsay Michigan Chamber of Commerce
In a market that is very segmented it can be tough to get the attention of potential and existing customers. Eric [Hultgren, of MLive] helped us recognize the need to focus on making our customer "the hero" in our business scenarios for sustainable success.

Rick Vuyst Flowerland
A big thanks to our digital marketing team at Advance 360/MLive. Our hard work is paying off! [In response to Mackinac Island being named Number One Summer Destination by TripAdvisor in 2018]

Tim Hygh Mackinac Island Tourism
We are confident that the final result will exceed our performance expectations. Not to mention, it’s so pretty! This group of creative and talented individuals has been a dream to work with. Their knowledge and hard work shines in every step of the way.

Amber Gray Steve Volkers Group
The result was stunning … a look that was strong, professional, inclusive, inviting, and even a tad fun.

Deanna Richeson Check In Michigan
The process for designing something as seemingly simple as a logo is somewhat magical. Looking at what we had before and looking at what we have now is an impressive difference. Our staff sees the difference and is excited and motivated to promote and expand the brand. We love the guidelines, it will be a valuable tool in our marketing going forward.

Teel Jewelers Team
We use MLive/Advance 360 for all of our digital marketing...because of their expertise with Google Analytics reporting and analysis. MLive also offers the Visitor Bureau a wide scope of influence as one of the largest publishers in the US. This helps distribute our message regionally, and in the state of Michigan.

Scott Beal Executive Director - Silver Lake Sand Dunes-Hart Visitors Bureau
I just wanted to say thank you. You all have done amazing work and I can’t tell you how much I appreciate it.

Ann Friedholm ChadTough Foundation