OUR DREAM
GIG IS YOU.

We thrive on partnership. 
On invention. On solving elusive “marketing riddles.”

We’ve been telling Michigan’s
stories for nearly 200 years.

A Legacy of
Journalism

The MLive Media Group of today drives Michigan businesses to greater success. We are still the best source of news and information in our region. But we also supply marketing and media the way your business requires, whether as a full service agency or as consultants to your in-house staff. Connected to the media powerhouses of Condé Nast and Advance Local, we know publishing and digital better than anyone else.

USE MEDIA TO YOUR ADVANTAGE

WHAT WE DO

Strategies

Advertising on MLive-Owned Media and Beyond

The advertising world is filled with choices. We can help you determine what you really need.

Your Brand Story Told Visually

Exceptional content and creative.

Using Data To Your Advantage

Make decisions based on data, not your gut.

Marketing Consultation: Making Your Own Team Better

Not every business needs a marketing agency.

How We Do Business

Retailer Sees 10% Growth

Retailer Sees 10% Growth

At MLive Media Group, we tailor our recommendations to your specific needs and audience, helping you target and concentrate your efforts for maximum impact. We’ve built trust with our readers over decades. Amplify your own message by putting your ads and content alongside ours, like these advertisers did ... Read More

6 Reasons to Consider a Rebrand


Do you have a mantra? Do you stand for something? Do you have a shared mission? That should be evident visually to those that encounter…

When was the last time you said “desktop?”


60% of the time we are online, it’s on a mobile device. If your digital presence isn’t optimized for a smartphone, you’re not only behind,…

Using Sweepstakes as a Low-Funnel Tactic


While iPads are nice, it makes more sense for a lawn service to offer free fertilizer applications or free Fall leaf removal when you sign…

TESTIMONIALS

What People
Are Saying

  • Dr. DeVor used our staff of experts to help him select which of our more than 100 digital services would work best for his business. In less than a year, DeVor’s new patient flow more than doubled.

    Dr. DeVor Dr. DeVor, DDS
  • Eric Hultgren knows marketing, he cuts the fat to expose the essential meat and potatoes. Eric’s approach is consistently easy to digest and transparently real, honest and entertaining.

    Jason Ley CEO of Better Drinking Culture
  • Eric can introduce new ideas and make them a realty within the hour. As media is ever-changing in this fast-paced environment, Eric will inform his audience of current industry trends and how to implement those trends back in the office.

    Anita Lindsay Michigan Chamber of Commerce
  • In a market that is very segmented it can be tough to get the attention of potential and existing customers. Eric [Hultgren, of MLive] helped us recognize the need to focus on making our customer "the hero" in our business scenarios for sustainable success.

    Rick Vuyst Flowerland
  • A big thanks to our digital marketing team at MLive. Our hard work is paying off! [In response to Mackinac Island being named Number One Summer Destination by TripAdvisor in 2018]

    Tim Hygh Mackinac Island Tourism
  • We are confident that the final result will exceed our performance expectations. Not to mention, it’s so pretty! This group of creative and talented individuals has been a dream to work with. Their knowledge and hard work shines in every step of the way.

    Amber Gray Steve Volkers Group
  • The result was stunning … a look that was strong, professional, inclusive, inviting, and even a tad fun.

    Deanna Richeson Check In Michigan
  • The process for designing something as seemingly simple as a logo is somewhat magical. Looking at what we had before and looking at what we have now is an impressive difference. Our staff sees the difference and is excited and motivated to promote and expand the brand. We love the guidelines, it will be a valuable tool in our marketing going forward.

    Teel Jewelers Team
  • We use MLive for all of our digital marketing...because of their expertise with Google Analytics reporting and analysis. MLive also offers the Visitor Bureau a wide scope of influence as one of the largest publishers in the US. This helps distribute our message regionally, and in the state of Michigan.

    Scott Beal Executive Director - Silver Lake Sand Dunes-Hart Visitors Bureau
  • I just wanted to say thank you. You all have done amazing work and I can’t tell you how much I appreciate it.

    Ann Friedholm ChadTough Foundation
  • Our partnership with MLive is greatly valued on many levels. We feel confident in the strategies about our tourism product. Our account rep helps us fully understand our success analytics and makes necessary adjustments. We’ve worked with their creative staff on videos and blogs and feel the finished product is intriguing, professionally crafted and a true representation of our brand.

    Christy Walcott Gaylord Area Convention & Tourism Bureau
  • In response to receiving video creative, "Our Planning Commissioners loved them and many want to visit these locations now. They’re very impressed with the high-quality of work MLive/Advance 360 is producing."

    Jacob Maurer, Lead Planner Genesee County Metropolitan Planning Commission
  • I love working with you Holly (Holly Schonert)! You are positive, honest, upfront about realistic outcomes, and know where to find our audience. And fun!

    Mary Beth Stutzman, President & CEO Alpena Area Convention and Visitors Bureau
  • The MLive/Advance team has helped Kadant scale our digital strategy for the industries we serve. As our marketing efforts have begun shifting from inbound to more outbound and account-based marketing, they have listened and guided us with solutions that have exceeded our lead generation goals. I value the strong partnership that’s grown the last six years with Ryan Winfield and his team as our digital agency.

    Vicki Hunsberger, Director of Marketing Kadant
  • Throughout our five-plus years of working with MLive to guide our digital marketing strategy, we’ve seen tremendous success in capturing more market share of our industry. The team at MLive takes great care to learn the nuances of our products and consumers, and provide strategies that increase leads and support our sales staff across the US. They are great stewards of our budget, and create a strong ROI that can be attributed back to the campaigns. The MLive team is an extension of our own, which is why they make for a great long-term digital marketing partner.

    Tony Sebright, Director of Sales and Marketing Sebright Products/Bright Technologies

Our Expertise

WE'RE HERE TO HELP

Grow Your Business

This is the new MLIVE MEDIA GROUP. Our business is making your business smarter. Contact us with any opportunities for us to help YOU.

OUR TECH

OUR CLIENTS

Michigan's Best Logo

Michigan’s stories we love to share.

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