Eight Papers in Our
Michigan News Family

Our journalists report Michigan’s News, in communities across our Great Lakes State. Advertise alongside these well-read news articles, and reach your audience using print. As part of a well-rounded marketing campaign, print advertising (especially when positioned alongside trusted news content) can make for a healthy mix.

69%

of consumers pay more attention to ads from sources they know and trust

Retention Rate 78%

when print is used among a 3+ channel campaign

943,000 Readers Weekly

Gain Influence with the MLive Audience

Advertising In Print Reaches An Engaged Audience

We have all sorts of options for print ads that appear in our paper and subscribers can access daily digital editions for all eight newspapers (exact replicas of the printed paper), as well as online at MLive.com. After all, we have been providing Michigan’s trusted, consistent and award-winning news and information content for 180+ years. Our newspapers reach an engaged audience that give newspapers their attention and actively consume content. It’s the ideal environment for advertising to influence brand choice and direct response.

At MLive, we focus on creating compelling advertising and messaging for our advertisers, as well as making sure clients understand the value of our dedicated audience. As a result, MLive Media Group has cultivated a long list of satisfied and trusting clients using our newspapers for their messages.

OUR EXPERTISE

Real World Examples

Campaigning for Dollars

MLive Media Group partnered with a university who needed a strategy for their push for financial gifts. Prior to the one day event, this strategy…

William & Mary Athletics’ Social Campaign Draws Record Attendance

The College of William & Mary sought assistance with ticket sales for their basketball season. The College of William & Mary sought assistance with ticket…

Mackinac Island Named Number 1 Summer Destination in America by TripAdvisor

Using historical data, travel research, and audience profiling, MLive Media Group was able to predict peaks in bookings, understand target audiences and messaging, and lift…

Industry insights

Blog Posts

Synergy, Strategy, Innovation


Marketing, in all its iterations, uses every touchpoint we share. These touchpoints exist between us, in our internet travels, as one-way mass communications, broadcast, news…

Innovation Trumps Price


During consumers’ busiest time of the year, Burger King is intentionally leaning into friction in hopes of converting a few Big Mac lovers. Eric Hultgren…

Your Business Deserves Better than TV


Broadcast television has been around a long time, but people’s viewing habits have changed and will continue to do so appointment viewing is a thing…

Hear What Our Clients Think of Us

WE'RE HERE TO HELP

Grow Your Business

This is the new MLIVE MEDIA GROUP. Our business is making your business smarter. Contact us with any opportunities for us to help YOU.

Print ads have different sizes and file settings. We want to be sure you or your vendor has the right information for your campaign.