WE KNOW BUSINESS
Marketing Strategies Unique To Your Industry
Marketing or media companies will tell you they have solutions. We show you we have solutions, employing professional marketers that understand your industry. Our teams understand the concerns facing your business in the marketplace, and the challenges that you and your industry face. We are equipped to develop solutions to tackle those concerns.
Discovery Sessions Are Everything
Understanding Your Challenge
Our team comes to you with an understanding of your industry and market segment. What they won’t know is the unique concerns that you have. The more we understand what you hope to achieve, the more effective we can be. Our discovery sessions are critical to develop custom solutions that generate activity: form fills, phone calls, heads in beds, foot traffic, new patients, or more students.
We Specialize In:
What We Do
Placing your marketing messages within Michigan’s number one news source is just the beginning. We do digital at the local, state and global levels, targeting audiences by geography, demographics and behavioral characteristics.
Setting the Stage
Making Your Marketing Work, with Insights
It isn’t enough to have attractive creative, or post on Facebook every day. Real strategy is rooted in business intelligence, which begins with data. MLive Media Group is the leader in first-party consumer data, which means we understand what your customer needs to be convinced to take action. Let’s chat!
Enter-To-Win Offers Valuable Lead Generation Opportunity
The sweepstakes opened on November 19. On December 3, an approximate 120,000 emails were sent to those that have opted into MLive communications. Between these…
Building a Brand with an Omni-Channel Content Strategy
Michigan’s Best and ThisIsMIBest.com host foodies, travel lovers, tech fans and anyone curious about life in Michigan. Learn how this Michigan lifestyle brand grew from…
Master’s Program Achieves 70% Enrollment Rate
This campaign moved 57% of candidates that started the application sequence online to complete it. Of those, 92% were admitted and 70% enrolled. All this…
Related Blog Posts
Crafting Creative Around KPIs
The goal of any successful campaign should be to make each viewer the hero of their own journey. An advertisement is merely a guide along…
Women Inspiring Women
Women inspiring other women is a theme this week. On Friday, October 18, 2019, history was made. NASA astronauts, Dr. Jessica Meir and Ms. Christina…
Retail Technology Company Develops New Identity for Multiple Brands
Using the discovery research, their feedback, and our design & marketing expertise, MLive created new brands that now reflect the 123Pet and Salon Iris image…