WE KNOW BUSINESS
Marketing Strategies Unique To Your Industry
Marketing or media companies will tell you they have solutions. We show you we have solutions, employing professional marketers that understand your industry. Our teams understand the concerns facing your business in the marketplace, and the challenges that you and your industry face. We are equipped to develop solutions to tackle those concerns.
Discovery Sessions Are Everything
Understanding Your Challenge
Our team comes to you with an understanding of your industry and market segment. What they won’t know is the unique concerns that you have. The more we understand what you hope to achieve, the more effective we can be. Our discovery sessions are critical to develop custom solutions that generate activity: form fills, phone calls, heads in beds, foot traffic, new patients, or more students.
We Specialize In:
What We Do
Placing your marketing messages within Michigan’s number one news source is just the beginning. We do digital at the local, state and global levels, targeting audiences by geography, demographics and behavioral characteristics.
Setting the Stage
Making Your Marketing Work, with Insights
It isn’t enough to have attractive creative, or post on Facebook every day. Real strategy is rooted in business intelligence, which begins with data. MLive Media Group is the leader in first-party consumer data, which means we understand what your customer needs to be convinced to take action. Let’s chat!
Precision Targeting Leads to Strategic Customer Acquisitions
Kadant Solutions gained entry into three targeted production mills in just 18 months (this is considered to be well within the buying cycle of their…
Beverage Company Uses Sweepstakes as Part of Go To Market Strategy
ShineWater, A Bay City, Michigan brand used summer sweepstakes to gain traction for their brand ahead of launching in Kroger Stores.
Fundraising: Turning to Digital
In February and March, just as the political advertising juggernaut was gaining momentum, the pandemic crushed the best-laid plans. So what now? What do you…
Related Blog Posts
Putting Your Co-Op Dollars to Work
Whether the supplier, manufacturer or distributor is paying into your marketing plan, you have revenue percentages available to promote the strength of your products in…
In this Together: What you Can Expect from Your MLive Partners
Our team is launching a series of blogs to assist businesses as they adjust to these new COVID-19 circumstances. Some may offer downloadable lists and…
Inform, Educate, and Entertain. THEN ASK.
52% of consumers say that watching product videos makes them more confident in online purchase decisions. 80% of consumers say they are more likely to…