Is Your Strategy Complete?
You Need Data – Lots of It
We understand that B2B marketing is unique. Your audience is behaving much differently than a business-to-consumer audience, and we know that reaching them at the right time is key. How you reach those individuals must provide a return on your investment (ROI) and be measurable.
More Intelligence Means Better Decisions
Know who’s shopping, and act accordingly.
Trade Show Marketing
Handshakes are more meaningful with location-based marketing
Our Tech + Market Analysis = Lead Generation served to your team
You Need Leads
Every business with a direct sales team needs quality prospects to turn into leads. Marketing and advertising simply can’t take place until you know just who you need to reach. Integrating true analytics will change the way you do business. Your marketing will be more strategic as a result.
Ethos, Pathos & Logos: How a 2,400-Year-Old Concept Still Shapes Marketing Today
While tactics and tools can be interchangeable between the modes, the one thing that is and always will be a constant is understanding your audience…
Michigan’s Best Reaches Millions, Drives Engagement for Partners
Michigan has to offer and features the adventures of two well-known Michigan Journalists, John Gonzales and Amy Sherman. This content stream, found on Mlive.com/michigansbest, on…
Women Inspiring Women: Mentoring Monday Returns
Mentoring Monday offers a mutually beneficial experience for both mentors and mentees. Mentors gain new perspectives while mentees receive professional development. None of us got…
Our data extends to our Readers: We know what they drive.
We can tell you the age of their car, when they bought it, and can help you get in their heads. We know our readers, and you can, too.
READ A SUCCESS STORY HERE:
11 Million People are Shopping on their Smartphone while On A Dealer Lot
11 Million. That’s a huge number. Are you positioning yourself to be the answer to the questions posed in those searches? Are you generating awareness, interest, and conversions through your website, and using your CRM data intelligently?