Start 2019 off right, by taking a little time to prepare. Spend just a few minutes with MLive Media Group’s Eric Hultgren and Kate Mudgett to learn some social media fundamentals. What is an Organic Post, how is this different from a Paid Post and how should the differences be informing social media campaign tactics?

We also look at some of the pieces that will play a vital role in social media success in 2019 (hint, fantastic creative is part, but not all, of the answer).

Finally, there is something between Organic and Paid – Boosted Posts. When does this make sense and what are the benefits? Check out the conversation between Eric Hultgren and Kate Mudgett to learn more.

INDUSTRY INSIGHTS

Blog Posts

Understanding SEO


A good SEO campaign hits the right audience with the right message in a very user-friendly way. Even better, you don’t have to pay to…

A New Face With a Familiar Voice


The Michigan Lodging and Tourism Association has a new name, and a new look for its legacy. Together with partners and members throughout the State…

Innovation Trumps Price


During consumers’ busiest time of the year, Burger King is intentionally leaning into friction in hopes of converting a few Big Mac lovers. Eric Hultgren…