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What's inside
The world is wholly different. As a business owner or operator, you are already adjusting the way to go to market, serve your clients or customers, and message them with relevance. Surely your business model has been impacted and the unanswered questions are lingering. In this e-Book, our marketing professionals provide insight on what’s occurred and how it is changing the business landscape. We’ll offer tips on how to serve your customers in new ways, and offer suggestions about messaging, affordable marketing solutions, and things to think about as we navigate what’s next.
How the Business Model Has Changed
- Reframing the Pro Forma
- Cost of Goods, Then and Now
Customer Engagement Through Re-Entry
- The Decision Journey
- The Adoption Model
Customer Relationship Management
- Making Use of Data you Already Own
- Tracking and Building Your Audience
Marketing Now, Affordable Options for Right Now
While we all want things to feel familiar again, reality dictates that change will be substantive and, depending on Stay at Home orders in your state, may affect your business more than others.
INDUSTRY INSIGHTS
Blog Posts
Make More of the Data you Have
Our former selves took a lot of things for granted. We’ve spent the last months or more yearning for that time when things felt familiar,…
FREE DOWNLOAD: Business At a Distance
Free Download that includes tips on how to serve your customers in new ways, offer suggestions about messaging, affordable marketing solutions, and things to think…
Businesses are Reopening, and You Need a Coach
In our localized worlds, reliant on the next customer in the door or the next client cancellation, positivity balanced with prudent planning is key. To…
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