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What's inside
The world is wholly different. As a business owner or operator, you are already adjusting the way to go to market, serve your clients or customers, and message them with relevance. Surely your business model has been impacted and the unanswered questions are lingering. In this e-Book, our marketing professionals provide insight on what’s occurred and how it is changing the business landscape. We’ll offer tips on how to serve your customers in new ways, and offer suggestions about messaging, affordable marketing solutions, and things to think about as we navigate what’s next.
How the Business Model Has Changed
- Reframing the Pro Forma
- Cost of Goods, Then and Now
Customer Engagement Through Re-Entry
- The Decision Journey
- The Adoption Model
Customer Relationship Management
- Making Use of Data you Already Own
- Tracking and Building Your Audience
Marketing Now, Affordable Options for Right Now
While we all want things to feel familiar again, reality dictates that change will be substantive and, depending on Stay at Home orders in your state, may affect your business more than others.
INDUSTRY INSIGHTS
Blog Posts
Mobile First Thinking is No Longer a Luxury
A reported 70% do vacation research using a smartphone, but can they also book and pay for their travel or experience? If the answer is…
Mental Health Providers Benefit from Content Strategy
Content builds trust and over time elevates your position in search results, especially when you’ve included key terminology that your audience might be searching.
#Protips: Marketing your Practice
Your patients are already googling their symptoms. (Did you know that 7% of daily Google searches are healthcare related?) Be sure they are finding the…
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