Education

There is an urgent need to reinvest to make the academic experience of the younger generation flawless. But it’s not just about convenience. It’s also…

A unified view of your data helps you more easily glean actionable insights from all aspects of your educational institution.

In a time where competition is high and marketing budgets are being cut, nothing is more cost-effective than a digital campaign.

The post-enrollment experience will make the difference between a University among the recruit’s “top three” and where that student will appear on day one.

When attracting and converting students for higher education institutions is your goal, social media advertising is a natural choice.

Though 90% of students are still planning on attending a four-year institution eventually, 58% are waiting to enroll in college after campuses reopen. “Students seem…

Before launching an integrated marketing strategy, it’s important to understand what success looks like. If you can’t measure a campaign’s performance, how can you manage…

This campaign moved 57% of candidates that started the application sequence online to complete it. Of those, 92% were admitted and 70% enrolled. All this…

For years, maybe decades, the illustration of the broadest lead generating activities refining slowly to the sale; the funnel, was broadly accepted as the accurate…

MLive Media Group partnered with a university who needed a strategy for their push for financial gifts. Prior to the one day event, this strategy…