According to Global Web Index, Social Media has an important role to play in the purchase journey.
Greater than Half of digital consumers follow brands in social
Social Media is the top product research channel among 16-24 year olds
Unfortunately, only 13% say a BUY button encourages that behavior
If you have a young or youthful audience for your brand, there’s a disconnect between the research phase and the purchase phase. More opportunities to buy from paid social ads, paired with review and click-to-buy content will make an impact on sales.
Prestige is Magic
As a team we worry about every detail, this can be the placement of a vase, estimated time to get a cocktail, to how many people will…
During onboarding, we develop mutually agreeable indicators of success and goals with each client. During our investigation/onboarding phase, we develop, with each client, mutually agreeable…
Why advertisers should ditch TV
For years TV has been the go to platform for entertainment and educational content; capturing the attention of the majority of any geographic audience. For…