Andy Olson, a Creative Strategist at MLive Media Group, dives into more tools and features in Adobe Photoshop. In this video Andy shares some tips to explain what clipping masks are and how to use them.

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Generating Creative Assets to Support In-Store Promotions


Conceiving your next event idea may come easily, with staff brainstorming during a quiet moment in the store. But the execution is a different story.…

Email Content Downloads


When used properly, attribution can be tracked from the email open rate to the site visit, and eventual appearance in-store or on your client list.

Holiday Traditions Made Sweeter with Philanthropy


Last year, The Santa Claus Girls provided (age-appropriate) gifts to 13,105 children from 5,142 families in Kent County. To think those children wouldn’t have had…

Go Green, Go White, Go Social


In the social space Michigan State University is an award-winning, innovative pioneer that champions causes, helps build stars, asks questions about the mediums and then…

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