Start 2019 off right, by taking a little time to prepare. Spend just a few minutes with MLive Media Group’s Eric Hultgren and Kate Mudgett to learn some social media fundamentals. What is an Organic Post, how is this different from a Paid Post and how should the differences be informing social media campaign tactics?
We also look at some of the pieces that will play a vital role in social media success in 2019 (hint, fantastic creative is part, but not all, of the answer).
Finally, there is something between Organic and Paid – Boosted Posts. When does this make sense and what are the benefits? Check out the conversation between Eric Hultgren and Kate Mudgett to learn more.
INDUSTRY INSIGHTS
Blog Posts
Trust Is the New Rate: Why Brand Loyalty Wins Across Generations
Content & Creative
Brand trust is the new battleground. Boomers value history. Gen Z demands ethics. Loyalty comes from lived values, not just clever slogans.
The Platform Doesn’t Matter. Trust Does.
Content & Creative
Modern marketing isn’t just about making noise—it’s about earning attention. As audiences scatter across platforms, some local media brands are thriving by staying rooted in…
Google is Still King, But TikTok’s Coming for the Crown
Content & Creative
Google is still king for financial questions, but Gen Z prefers TikTok. Smart banks create content that works across search, social, and AI tools.
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