OUR DREAM
GIG IS YOU.

We thrive on partnership.
On invention. On solving elusive “marketing riddles.”

We’ve been telling Michigan’s
stories for nearly 200 years.

A Legacy of
Journalism

We don’t just break news — we break through.
MLive Media Group is Michigan’s most-read news source, but we’re also a trusted partner for businesses that want to grow. From full-service marketing strategy to seamless support for in-house teams, we deliver what your business needs to move forward.

With the backing of Advance Local and Condé Nast, we combine national expertise with a deep understanding of the Michigan market. Whether it’s digital campaigns, brand storytelling, or data-driven media planning — we know how to connect with the audiences that matter.

This is local impact with national reach. Let’s build what’s next.

OUR AFFILIATE BRANDS

Turn Data Into Action

We don’t guess. We analyze. Smarter insights lead to smarter decisions and measurable results.

Creative That Connects

From scroll-stopping visuals to compelling storytelling, we create content that gets noticed.

Your Audience, Wherever They Are

Whether you’re targeting neighborhoods or nations, our media plans scale — locally, regionally, and globally.

Your Team, Supercharged

Need a full-service partner? Just some expert backup? We plug in where it counts, making your internal team even stronger.

Marketing Experts at Your Fingertips

campaigning for dollars

Campaigning for Dollars

MLive Media Group partnered with a university who needed a strategy for their push for financial gifts. Prior to the one day event, this strategy needed to draw attention, build awareness, and compliment the efforts already in place by the institution ... Read More

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Social Media Trends in 2025


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TESTIMONIALS

What People
Are Saying

  • Eric can introduce new ideas and make them a realty within the hour. As media is ever-changing in this fast-paced environment, Eric will inform his audience of current industry trends and how to implement those trends back in the office.

    Anita Lindsay Michigan Chamber of Commerce
  • We have worked together for 6+ years and the relationship has grown to the point that they are an essential part of our entire marketing and advertising plan. Bright, intelligent, quick on their feet and true to their word. It is the perfect mix that makes up a strong successful relationship.

    Tim Hygh, Executive Director Mackinac Island Tourism
  • We use MLive for all of our digital marketing...because of their expertise with Google Analytics reporting and analysis. MLive also offers the Visitor Bureau a wide scope of influence as one of the largest publishers in the US. This helps distribute our message regionally, and in the state of Michigan.

    Scott Beal, Executive Director Silver Lake Sand Dunes-Hart Visitors Bureau
  • Our partnership with MLive is greatly valued on many levels. We feel confident in the strategies about our tourism product. Our account rep helps us fully understand our success analytics and makes necessary adjustments. We’ve worked with their creative staff on videos and blogs and feel the finished product is intriguing, professionally crafted and a true representation of our brand.

    Christy Walcott Gaylord Area Convention & Tourism Bureau
  • In response to receiving video creative, "Our Planning Commissioners loved them and many want to visit these locations now. They’re very impressed with the high-quality of work MLive is producing."

    Jacob Maurer, Lead Planner Genesee County Metropolitan Planning Commission
  • I love working with you Holly Laurencelle! You are positive, honest, upfront about realistic outcomes, and know where to find our audience. And fun!

    Mary Beth Stutzman, President & CEO Alpena Area Convention and Visitors Bureau
  • The MLive/Advance team has helped Kadant scale our digital strategy for the industries we serve. As our marketing efforts have begun shifting from inbound to more outbound and account-based marketing, they have listened and guided us with solutions that have exceeded our lead generation goals. I value the strong partnership that’s grown the last six years with Ryan Winfield and his team as our digital agency.

    Vicki Hunsberger, Director of Marketing Kadant
  • Throughout our five-plus years of working with MLive to guide our digital marketing strategy, we’ve seen tremendous success in capturing more market share of our industry. The team at MLive takes great care to learn the nuances of our products and consumers, and provide strategies that increase leads and support our sales staff across the US. They are great stewards of our budget, and create a strong ROI that can be attributed back to the campaigns. The MLive team is an extension of our own, which is why they make for a great long-term digital marketing partner.

    Tony Sebright, Director of Sales and Marketing Sebright Products/Bright Technologies
  • My experience with MLive during the Covid-19 crisis, has been exceptional. They have proactively reached out and adjusted our campaigns both in spending and the message mid campaign without missing a beat. Going forward in these uncertain times they have also made sure to let us know that they are willing to work with us on contracts etc. It has been during this experience that they have shown, through their customer service, that they are concerned with what’s really best for our organization and have proven to be true partners in every sense of the word. I am grateful for our partnership now more than ever.

    Cori-Ann Cearley Munising Visitors Bureau Pictured Rocks Inn and Suites
  • As a marketing professional that works with a variety of partners, my experience with MLive has consistently exceeded expectations. MLive's customer service is second to none, and our company is very pleased with the results of our campaigns.

    Lissa Satori Marketing Manager
  • I am thrilled to share our exceptional experience with MLive Media Group. Within just 30 days, their innovative digital marketing strategies helped us fill 30 critical positions for Behavior Technicians (BT) and Board Certified Behavior Analysts (BCBA). Their team’s expertise in targeted advertising and data-driven approaches ensured we reached the right candidates efficiently. The results were beyond our expectations, significantly enhancing our ability to provide quality care to our clients. MLive Media Group’s dedication and professionalism have made a profound impact on our organization.

    Leasa Androl CEO
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Michigan’s stories we love to share.

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Grow Your Business

The MLive Media Group of today drives Michigan businesses to greater success. Contact us with any opportunities for us to help you.