When Data Makes the Difference
Strategy and Insights
When you spend time with information, you get to make decisions based on data, not your gut. When used properly, your own customer relationship management (CRM) data is your most valuable asset. Google Analytics information can support that customer data with a deep understanding of where your sales come from and how to harness the power of your strongest conversions. With MLive Media Group, you have these insights and more, provided in real-time dashboards and other means, with experts to help you understand what you see.
Every business needs terrific prospects, more sales, or better relationships with their existing clients. But marketing and advertising simply can’t take place until you know just who you need to reach and with what message. You must understand how your business sits within its competitive set. Integrating true analytics and machine learning will change the way you do business. Your lead-gen marketing will be more strategic as a result.
INDUSTRY INSIGHTS
Blog Posts
Digital Tools Aren’t Nice-to-Have Anymore
Strategy & Insights
Digital tools aren't optional anymore—they’re trust builders. Gen Z wants features. Boomers want clarity. Everyone wants it to just work.
Trust Takes Forever to Build, Seconds to Destroy
Strategy & Insights
Bank loyalty is strong, but trust is fragile. Gen Z wants digital reliability. Boomers want personal connection. You need to deliver both.
Fees Are the Fast Track to Losing Customers
Strategy & Insights
Over half of customers say fees drive their decision to leave. For Millennials especially, every dollar counts. Fair, transparent policies aren't optional—they're expected.
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The MLive Media Group of today drives Michigan businesses to greater success. Contact us with any opportunities for us to help you.
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