Can’t Measure It? Don’t Do It.
During onboarding, we develop mutually agreeable indicators of success and goals with each client.
During our investigation/onboarding phase, we develop, with each client, mutually agreeable indicators of success, as well as goals. Together, we ensure that this measurable, achievable and relative data is accessible to both client and agency. Transparency is as important as the goals themselves – we want every client to be able to review our work, looking in on it silently or collectively, raising questions in real time.
At MLive Media Group, we believe the key to every successful campaign is consistent tracking and optimization, including audits of existing media mix and campaigns. For this reason, we have a team of experts specifically skilled in these areas. This team ensures that all ads are delivered in environments that offer the most effective and efficient performance. This constant monitoring enables Advance 360 to stay aligned to the collaboratively determined KPIs, and to ensure that our clients’ marketing dollars are spent wisely.
INDUSTRY INSIGHTS
Blog Posts
The Rise of AI and ML
Strategy & Insights
The shift away from third-party cookies presents both challenges and opportunities for traditional marketers. It's natural to feel nervous about adopting new technologies like artificial…
Think (and Communicate) Like a Designer
Strategy & Insights
It’s not always a straightforward task to communicate with those designing our world. To make it easier, here are some insights to the workings and…
Leveraging Counter-Intuitive Trends in Travel for Digital Marketing Success
Strategy & Insights
This blog post is crafted to provide insights into the current travel trends and how they can be utilized in digital marketing strategies.
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