“MARKETING MANAGERS HAVE A LOT TO JUGGLE when planning and executing their business strategies. From developing content marketing pieces and ad creative to managing campaign schedules and tracking performance, tasks can pile up quickly.
Luckily there are a number of tools available that can help streamline operations and make your efforts a success.”
Google Analytics 4: What You Need to Know
Debuting in the fall of 2012, the current version of Google Analytics, known as Universal Analytics (UA) has been the standard bearer of website data…
Measuring Data that Matters
Use data to improve results of your marketing with the protips in this article series. Identify just how much impact can be made by tracking…
Must-Try Tactics for Marketing Destinations
There are two proven and high-performing marketing tactics that are gaining popularity and work very well for travel. They revolve around storytelling and changing audience…